Uber Hitch 'n Ride

Website Company, Digital Marketing Gamification, Responsive Developers - Developed for Uber

Client

Uber is the world's leading mobility platform, revolutionizing urban transportation and premium ride-hailing across major global cities.

Brief

Uber wanted an exclusive summer Bank Holiday campaign "Hitch 'n Ride" offering newlyweds free luxury convertible rides to their town halls or wedding venues. The goal was to build a high-end booking microsite that managed limited-slot reservations across major UK cities during the August Bank Holiday weekend.

Results

We created a stylish, mobile-first booking website for the Uber Bank Holiday campaign "Hitch 'n Ride". A custom queuing system managed demand across 10 major UK hubs, including London and Manchester. A quick £20 refundable booking flow with built-in verification rules made reserving a dream ride effortless. Summer wedding travel elevated in true luxury style!