Twitch - iCast
Behind the stream.
Inside the action.
iCast brings the moving parts of an interactive Twitch campaign into one workspace. We built a platform for shaping games, managing broadcast content and making audience participation part of the show.
Read moreThere’s a lot behind a live moment.
An interactive broadcast needs more than an on-screen game. Campaigns, channels, content, game states and audience activity all need a place in the production workflow. iCast gives those parts a shared interface.
Build the flow. See the show.
A visual editor connects scenes and game states, while a broadcast preview shows how branded interactions sit alongside the creator. From a Spin 2 Win mechanic to a team challenge, the game and the stream can be considered together.
- 1Organise campaign content and channel settings.
- 2Arrange scenes and game states in a visual flow.
- 3Preview the interaction in the broadcast and review campaign activity.
A workspace for interactive broadcasts.
The platform brings together a campaign library, sequence and flow editors, broadcast overlays, channel configuration and reporting. Campaigns including Applebee’s Spin 2 Win and a Dairy Queen team challenge show how different branded formats sit within the same production environment.
The tools behind the interaction.
- Interactive broadcast platform
- Visual game-flow editor
- Campaign management
- Broadcast overlays
- Channel configuration
- Activity reporting